Big Deal
ART DIRECTION / FILM POSTER / VIDEO EDITING / PACKAGING / MARKETING COLLATERAL / SOCIAL MEDIA
A documentary released in Cinemas across Australia in September 2021. I was involved in the production of the key art that would be carried across the Theatrical release of the film, including Home Entertainment and broadcast on the ABC. The project included a roll out of Social Media assets that would help engage the prospective audience and promote the film prior to its release.
Key Art Concept Development
A selection of concepts that were created to build the foundations of the final key art poster. The process involved sketching out rough ideas which would then be used as guidance for a studio photoshoot.
Final Poster
Trailer Cuts
A selection of some short 15 and 30 second advertisements that were cut from the official trailer to promote the film across digital steaming services and social media platforms.
The film was acquired for Broadcast on the ABC TV. This required the supplying of key art assets for the production house at ABC to adjust the assets to fit with their branding.
Social Media Campaign
The following images are a collection of assets that were creating to aid the social media campaign.
Home Entertainment – DVD Packaging
DVD packaging content for the Home Entertainment Release.